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AOL Mail Plus

The website design for AOL.com, optimized for both desktop and mobile, aims to encourage users to download the AOL app from the Apple App Store or Google Play. The design highlights the benefits of using the AOL app, including fast-loading AOL Mail, access to today's headlines and trending videos, organized and secure email, breaking news updates, premium videos, weather forecasts, and new features like package tracking, advanced filters, unsubscribe suggestions, and gift card management. Users can also upgrade to AOL Mail+ through the app by scanning a QR code.

Objective: Promote the AOL app as a convenient and secure platform for accessing AOL Mail, news updates, and weather forecasts. Encourage users to upgrade to AOL Mail+ for an ad-free email experience and additional customization options.
Task: Design both the desktop and mobile versions of AOL.com that communicate the benefits of the AOL app and AOL Mail+ upgrade, encouraging users to download the app and upgrade via QR code scan. Create an intuitive user flow for the upgrade process.
Tools: Figma, Photoshop
Design choice: The design aligns with AOL branding, featuring a clean layout highlighting key app features and AOL Mail+ benefits. Persuasive language and clear call-to-action buttons drive app downloads and upgrades. The user flow for upgrading to AOL Mail+ is straightforward, with a QR code for easy access.

WEBSITE DESIGN
DESKTOP
MOBILE
EMAIL DESIGN
ADS

DESKTOP VERSION

Website here.
Prototype here.

A user-friendly module is designed for AOL's desktop platform, featuring new enhancements for AOL Mail Plus, including package tracking, advanced filters, unsubscribe suggestions, and gift card management. The design emphasizes intuitive navigation, seamless user experience, and consistent branding to enhance user engagement and accessibility."

Module design  (desktop)

Module design (desktop)

A user-friendly module is designed for AOL's desktop platform, featuring new enhancements for AOL Mail Plus, including package tracking, advanced filters, unsubscribe suggestions, and gift card management. The design emphasizes intuitive navigation, seamless user experience, and consistent branding to enhance user engagement and accessibility."